Ya'akov
Probably, Anthony was one of the most gifted "marketeers" with whom I have ever had the pleasure of working. He had a "new idea" almost daily and, while working with him on the Ericsson Geobility project, we usually implemented a "new idea" weekly into our demos. And they were GOOD ideas! Back in 1998-99 we (along with Anthony's guidance) invented most of the things that are just now becoming new to the rest of the world. Things like a store knowing that you were there (we used mobile mini-towers within the store to determine which department your phone was located and which way you were headed) and sending you a message on your phone about a special sale on something. Things like being able to find your favorite movie or restaurant for tonight – something for which we spent many hours with local concierges. Things like multiple personae for your phone so that it could screen your calls accordingly. Things like weighting ALL of your preferences to help you select what to do tonight or this weekend. Things like arranging your schedule and meetings by just asking your phone to select the "best" time for all attendees. Siri still is not as good as what we had at Geobility. And all of it came from Anthony as our Fearless Leader along with Daniel Brookshier, Greg Barton, Dr. Forgy and Bert Guthrie. Ya'akov